To expand its business in emerging markets, Pfizer is taking a page out of the supermarket playbook: Offer a card that patients can present at the pharmacy to get a discount on their drugs.

Originally posted here:
Pfizer Pushes Discount Cards in Emerging Markets

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Filed under: China • Cholesterol • Drugs • ED • IT • Opinion • Pay • Pfizer • Prescriptions • Uncategorized • heal • health • high blood pressure

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